PARK PLACE TECHNOLOGIES NAMES KWITTKEN GLOBAL COMMUNICATIONS AGENCY OF RECORD

Kwittken will support one of the leading global data center hardware maintenance provider in the US, UK, Canada and Singapore

Kwittken, an MDC Partners Inc. agency, today announced it has been named global public relations agency of record for Park Place Technologies, a leading global provider of data center hardware maintenance.  Park Place Technologies serves more than 11,000 customers across 30,000 data centers in more than 100 countries. Kwittken leads M&A, crisis, corporate and B2B communications strategy and execution for Park Place Technologies globally through its offices in New York, London, Toronto and Singapore.

As Park Place Technology’s communications partner, Kwittken is tasked with championing the company’s industry leadership and business excellence to potential C-suite customers by aligning data center hardware maintenance with broader industry trends and executive level concerns.  Additionally, Kwittken is driving communications strategy for Park Place’s fast-paced M&A machine, as well as highlighting the company’s unique strategies for ensuring continuity of customer service and employee culture across its rapidly expanding global footprint.

“As our company continues to grow internationally, we saw a need to partner with an agency that could highlight our evolution as a company and help us to elevate our message to a senior business audience,” says Jennifer Deutsch, Chief Marketing Officer, Park Place Technologies.  “We see Kwittken as a true strategic partner that can amplify our message on a global scale.”

Kwittken’s partnership with Park Place Technologies began in the US, but has quickly scaled to support Park Place Technology’s rapid growth, now servicing the company in Canada through the Toronto office, the UK through the London office and Asia-Pacific through Kwittken’s new presence in Singapore.  Park Place has already acquired one company in Singapore this year and plans to establish its Asian Headquarters in Singapore this Spring, with support from Kwittken.

“In an industry sector traditionally viewed as a commodity, Park Place Technologies stands apart from its competitors as a trusted strategic advisor to its customers, driven by a culture of innovation,” says Dara Cothran, tech specialty leader at Kwittken.  “We are inspired by the global team’s dedication to service and passion for the work they do, and we look forward to supporting the business as it continues to grow its international presence.”