Can an industrial company actually be good for the world? A conversation with Orbia CEO Daniel Martinez-Valle.
Daniel Martinez-Valle, CEO of Orbia (formerly Mexichem), joins Aaron to discuss the company’s recent transformation and commitment to a purpose of advancing life around the world. Daniel and Aaron dive into Daniel’s economic background and experience during the 1994 Mexico tequila crisis, the importance of “nested purpose,” and why the transformation included a new living logo (ImpactMark) that changes as the company evolves. Listen closely to learn about how Daniel and his team came up with the name “Orbia.” Learn more about Orbia at orbia.com, on Twitter and LinkedIn @orbia, and on Instagram @weareorbia.
Production Credits: Aaron Kwittken, Jeff Maldonado, Lindsay Hand, Ashley McGarry, Katrina Waelchli, and Mathew Passy